Business On Moon

I decided to have some case studies where you could see what other companies are doing right on the internet.It is always a good business strategy to pay attention to what other companies are doing and the reasons they succeed even when these companies don't belong to the same industry we do.Many times, we get the best ideas from companies that are in industries not related to ours.

This time, we are going to look at a company called E-bags.

This company has been in business for eight years and shows a 30% annual growth.

This company sells bags online.Bags and purses are the kind of products we like to touch and feel before we buy, right?We put our things inside the bags, and you don't trust your things to anything, right?So this brings a challenge to a company that sells bags online.

Let's see what they do to overcome this.

If you are close to your computer, go to ebags[dot]com.

I'll wait.Ready?

Well, you see they have a clean design with lots of pictures, which is nice.

Ebags use a lot of videos about their products too.

When you find a bag that you like and click on "see this item" you'll have the option of looking at pictures that show the item in different positions, from the inside of the bag, even how the item looks in a mannequin and the item in different colors.

Now here is where they start to do things better than the others.Here is where they start to engage their customers and ask them to share what they like.

Below each item they give you several options to share what you found.This is not just a tell-a-friend script, they give you the option to bookmark in different places.They allow people to share their products however they want to.

They show other products we might like, the same way Amazon does, but here is where they excel: They have customer ratings showing the probability of people buying the same item again, and they have the reviews showing people's opinion about the product with their travel habits, gender and occupation.If a product has a 90% rate given by customers, it gets the Best of the Best seal.

The company found a way to turn customers into a powerful asset.With their ratings and reviews they bring a feeling of trust and security to prospective buyers that are used to touch items before they buy.

Ebags didn't try to build a community for luggage buyers because they knew no one would be interested in sharing their excitement about bags.But they found a way to energize their customers by allowing them to give feedback and to influence other people.

If you sell products, consider allowing people to leave ratings and reviews, because they will generate more purchases.

You can see on their site that some reviews are negative and that is fine.First negative reviews show that the company is transparent and you need to agree that a company with only positive reviews wouldn't sound real, and, they make the positive ones sound more believable.You will also notice that 80% of reviews tend to be positive.

Negative reviews are a source of information on how to improve products.

By having reviews on the site, the company also acquires more leverage with suppliers because they are able to tell them not only what is selling but also what people think about the products.When a problem with one specific item is spotted, the company can take action and contact the supplier to make changes and can then show their customers that they care and that they had the problem fixed.

This is very powerful and something you should consider in your own business.

Nashlah Boyayan ia a marketing advisor with BuzzBooster.

She specializes in social media marketing.Get a FREE e-book on online promotion at: http://www.buzzbooster.com

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# posted by David @ 5:15 PM 0 Comments

Your character traits make an enormous difference in what and how much you accomplish.Harmful traits hold some people back from achieving what they might:

--An impatient person will become frustrated and spend more time complaining than seeking improvements.

--An undisciplined person will randomly switch from one thing to another before accomplishing much of lasting value.

--A lazy person will be looking for a place to take a nap just when opportunity knocks.

Positive character traits create momentum that leads to success:

--A thoughtful person who likes to help others will learn a lot more about cooperation than those who selfishly seek to help themselves.

--An optimistic person who looks forward to developing new skills will eventually add many fruitful capabilities.

--A scrupulously honest person will gain and benefit from the respect and cooperation of many people who have learned not to trust most others.

Even if you don't yet have a lot of good character traits, you can start eliminating harmful ones and building better ones.Where should you start?

Having provided career advice to dozens of young managers who later became CEOs of Fortune 500 companies, I see success patterns that you may find helpful as well.Let me spell out some of those lessons for you:

-- Seek to continually improve yourself and whatever you are responsible for managing.

-- Respond to adversity and setbacks by looking enthusiastically for a better solution.

-- Look for help in finding better ways of accomplishing your work.

--Build and continually improve a high-performing team that you lead.

--Ask everyone why they do what they do.

--Try new things.

--Develop a friendly relationship with everyone you come into contact with.

--Encourage people by praising them and suggesting opportunities.

--Use knowledge as an advantage in career development and besting business competitors.

--Prepare for career advances long before opportunities for advancement present themselves.

--Follow the highest possible ethical standards.

--Become adept at developing and implementing improved business strategies.

Recently, I corresponded with a former doctoral student of mine, Dr.Thabo Mosala, about his career experiences.Let me share with you some of the ways that his career has benefited from following the success pattern I just described.

Dr.Mosala grew up in a small village in Lesotho as the fifth of seven children.As a youngster, he often took school books with him to study while tending the animals but these books were written in his native language, Southern Sotho, and he felt that he could accomplish much more if he could only learn to read English books.As you can see, he was looking to improve himself.

During high school, he excelled in math and struggled in English.To enter a university, he had to pass English.He didn't.Not discouraged, Dr.Mosala found a bridging program that would help improve his English and allow him to learn more in his strong subjects of math and physics.At the end of the program, he passed the English exam and won an award for physics.He succeeded by looking for a better solution.

An older brother asked Dr.Mosala what he wanted to study.Not being aware of many alternative careers, he responded that he wanted to be a physician.His brother noticed how well Dr.Mosala did in math and asked him how he felt about a career in computer sciences.

He wasn't sure, but discussed it with his principal.Encouraged by the opportunity to use an Apple computer at school, he progressed to a Bachelor of Science degree in computer sciences and math at the University of Lesotho, honored with part-time employment at the university's computer center during his studies.He made progress because he was open to trying new things.

The university experience paid off when he was hired to work in the government's computer center, part of the Ministry of finance.After seven months, the urge to learn more overtook him.Dr.Mosala next earned a Master of Science degree in computer sciences from Rhodes University in South Africa.To help cover expenses, he tutored other students and worked as a residence warden.In this way, he added new knowledge to gain career advantages over others.

Considering what to learn next, Dr.Mosala realized he needed more commercial skills to balance his computer science knowledge.As a result, he took a self-study program to earn a certificate in banking and had a temporary setback when he failed accounting.In these studies, he was continuing to seek career advantages from new knowledge.

His next job proved to be a career breakthrough.He was hired as an Information Technology manager by a large firm involved in rail transportation.Through his employer, he was able to earn a Master of Business Leadership (an MBA-equivalent program) degree at a local business school.In this program, Dr.Mosala developed a lifelong love for finance.By being persistent at trying new things, he found a discipline that excited him.

In his next two jobs, Dr.Mosala was able to travel extensively to other countries, first in Africa and later beyond his home continent.These experiences broadened his understanding of business opportunities.

From those responsibilities, Dr.Mosala rose to be Director of Operations for Diners Club South Africa.In that role, he learned to play golf and gained much good experience in becoming acquainted with new people, especially high-income individuals.

His next assignment was as Executive Director--Retail Banking for the Standard Bank.Now, he needed a banking certificate.Because of his Master's degree in Business Leadership, he was exempted from the first level program and took the more advanced one in which he earned a certificate in International Banking and Treasury management.

Dr.Mosala had long wanted to earn a Ph.D.degree.At this point in his career, that was the ideal next step for educational advancement.But there was a problem: How would a busy banking executive find the time to earn a doctorate?

Dr.Mosala reports feeling blown away with excitement when he discovered that he could earn a degree at Rushmore University by working on it part-time from his home, while centering much of his research and writing on issues that he was working on for the Standard Bank.This opportunity gave him a great ethical opportunity to advance his career while helping his employer.As you can see, he was also maintaining his commitment to continuously improving himself and his organization.

Dr.Mosala also realized that entrepreneurial activities might contribute to his success.He formed a partnership and began to look for talented entrepreneurs he could work with to explore interesting opportunities.As a result, they bought a radio station and greatly improved its operating performance.

He reports that the directors of the radio station are currently in disagreement about certain issues, pointing out to him how important it is to have the right partners and colleagues if you wish to succeed.

Dr.Mosala and his partner also formed an IT company with a few professionals and began looking for acquisition opportunities involving related firms that could be strengthened by such a merger.They also started a professional accounting and consulting service firm.

Dr.Mosala intends to eventually purchase major companies which need to have their operations improved.In the meantime, Dr.Mosala and his cousin have started a bottled water business that they hope to expand into soft drink bottling.

After he graduated and became used to the idea of being called Dr.Mosala, he began to realize that he liked the sound of Professor Mosala even better.With a Ph.D.degree, that door opened up, and he soon gained a position as a lecturer at two business schools.He enjoyed this work very much, and his students became a source of consulting assignments.In addition, he formed relationships with other professional service firms to provide their offerings.

Wanting to advance in his teaching career from being a lecturer to a full professor, he plans to write the necessary academic articles to make that possible during 2009 and has started a master's program in economics, focusing on development and government policy issues.At this point, he still has to write a thesis.

Wanting to share his good fortune with others by being a socially responsible person, Dr.Mosala started a project in his village to improve farming and also sponsors an award in computer science at the University of Lesotho.

As you can see, Dr.Mosala has been following the path that successful CEOs have trodden.It's pretty clear to me that his pursuit of building success in ways that lead to more success will serve him well so that his finest accomplishments are far ahead of him.There is no limit to how much he can achieve.

Are you ready to start applying these lessons for your career?

Donald W.

Mitchell is a professor at Rushmore University, an online school, who individually tutors many students who are executives and managers to enhance their careers and develop profitable personal investments.For more information about ways to engage in fruitful lifelong learning at Rushmore to increase your effectiveness and improve your career, visit

http://www.

rushmore.edu

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# posted by David @ 6:25 PM 0 Comments

Our 2009 year had already started with significant changes and the month of January should be for you a; so long, good-bye and what is coming next!

Many of you have already written your new year resolutions and started achieving the goals required to meet your ultimate goals, which is also great and on the side for those fans of sports, Shane Mosley makes history again with an incredible boxing TKO upset.But the important edifying point to always ask at least at the end of the month is: what have you done this month?

Are you surprisingly shocked and in complete awe restating to yourself how fast the month already has passed?If you have honestly answered yes to such point, you did not accomplish many or all your goals that you initially proposed on a daily basis.You should be excited and not dissapointed on how fast January just passed.But great news being for you are that if you want to adjust and improve, there is surely room for another month with February already here probably by the time you get to read this.

A correct step to take is to re-evaluate your commitment to your goals, adjust in order to make your short term goals achievable, all in order to set yourself to maximum achievement in the month of February.We all have room for fast paced improvements.Whether we have our wholesale store on video games, electronics, hammocks, DVDs, musical instruments or whatever it is that you're currently offering.

If your beginning plan was unnefective on execution for the beginning month, adjust your plan and make sure you follow-thru in order to gain experience with the new adjustments and analyze your results.If you did achieved your month of January goals before deadline, congrats!Keep it up.This article will very likely so serve as a great reminder.

If in the other hand you had difficulties in the 31 days of our beginning month of January, delays or just could not finish: ask yourself the same questions you asked when the year 2008 ended.Hopefully there were questions similar to: what did I accomplish, what I did not, how can I improve my personal or business goals, what strategies am I going to execute in order to achieve both my short term and long term results and among the few to serve as reminder; what do I need to do in order to accomplish everything I set up.

If you are not serious about your goals, commitments and purposes - seek professional help.That can be define as getting a new mentor, getting a hand from a friend on personal goals or paying a modest fee for private training.While nothing beats the free hand from a personal friend, paid training could also be very effective if you understand what you want and the source has already been in your shoes.

No matter what your life ultimate achievement may be, your choices for change are available.How is February going to look for you, is looking for you right now?Set yourself for maximum achievement by starting one thing at a time, once you finish first step, keep following up with the second priority.I amm telling you, it works like a charm.Whether it would be on a wholesale mini-mall or anything else that you have set your mind into, get to work!

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# posted by David @ 5:36 AM 0 Comments

If you are a baby boomer and share your working space with the under-30 crowd I am betting that you think those young adults are not getting enough work done.You may even feel the same way about your younger generation children.

Think again!It is true they may create funny videos during lunch or throw a pizza party when they complete a project.It does look as if they are frequently playing.The truth is they are getting work done; they are just doing it differently and too many of us baby boomers fail to understand that.Besides, generations do not always understand one another which is too bad because this is probably the first time in history where four generations converge in the workplace and that may cause problems.

As members of Generations X and Y face an office of boomers, they usually start to chafe.Too many restrictions.These women and men have watched their parents sacrifice for their careers and they want more balance and freedom.Boomers, on the other hand, do not understand why anyone would leave at 5 p.m.if there is still work to be done.

Good communication among generations is the answer according to the experts.To get the message across you first need to understand the differences among the four generations.My task here is not to give you a stereotypic description but to inform you about the traits and preferences that generally apply to each generation.This may help you understand the other generations just enough to make a huge difference in your work and family.

Members of the oldest generation, born between 1925 and 1946 are called traditionalists.They tend to be hard working, used to taking direction, and have a strict moral code.

Baby boomers born between 1946 and 1964 tend to display loyalty to their company, assume that working overtime is a given, and believe that they can make a difference by working together.

Gen Xers, born between 1964 and 1982, tend to care more about autonomy, seek a balance between work and home, and look out for their own interests first.

Generation Y, born between 1982 and the late 1990s, and also known as Millenials, grew up with technology.They are similar to Xers but more optimistic, fun seeking and flexible.They are also the most coddled of all generations.I tell you this because if you're a traditionalist, born before 1946 or one of the early baby boomers, you're going to be facing others that have different workplace values and were influenced by different cultural phenomena.They may think differently and see life slightly different than you.As a rule, they were pampered more and used to getting their own way.Kids born before, during or right after the war didn't have that luxury.

Of course these generalizations have to be tempered by knowing the individual's work habits and personalities which may not be related at all to the time slow in which they were born.But just knowing a few things about each generation should cut down on needless family and workplace arguments.

And if you are a baby boomer you have a head start because you have more experience and can more readily manage your life across the generation gaps.
You certainly can do business with any and all age groups.And it's not my purpose to stereotype the ages but I do recognize the differences.Recognizing and understanding those differences helps me communicate well with people of all ages.That makes me more successful in my business.Take this little tid bit and be more successful in your business.

And now I invite you to claim your special report on Building Your Online Business and attending free weekly online seminars that show you the technology you the technology you need and how to market what you know.

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# posted by David @ 5:57 PM 0 Comments

Despite the housing market having been at a very low ebb for some time, especially in the London area, only recently have sellers accepted that they have to recognize the situation and adjust their prices accordingly.Until a few weeks ago they appeared to have seriously misjudged the effect of the credit crunch and have been reluctant to adjust their prices to match the current circumstances, with the result that successful selling has largely been achieved only by those who have been prepared to trim a significant sum off their asking price.

Some hopeful sellers have accepted that prices peaked last year and that a reduction in the asking price has become essential if they are to stand any chance of closing a deal, but despite this many have been over optimistic.Even as recently as four weeks ago they were hoping that a price reduction of 5.4% would be sufficient, whereas the more realistic ones were having to apply reductions of around 20% before the proposed price would be accepted.

Reductions of this magnitude on London prices can represent a considerable sum, especially when applied in the areas where asking prices are usually at or near the top of the range.So although property search engine Globrix reports average reductions of 28,796 in London generally over a two week period since the first half of November, the figures for specific areas are rather more startling.The average reduction in asking price for a home in Kensington and Chelsea has been 100,797, whilst in Westminster even this figure has been topped with an average of 108,166 off the asking price.

An example is a property in Kensington and Chelsea which in August was for sale at 499,950 the suitable price for a two-bedroom flat in pre-crunch days.This asking price has been reduced in two 50,000 stages (the last one being applied since the end of October) to a current 399,950.

Globrix have made the point that this is a very strong market for buyers, for whom excellent opportunities have opened up.Those with financial arrangements made and ready can now negotiate at price levels which until recently would have been regarded as preposterously low.They have issued results of tracking prices in less affluent areas of London, with results shown which follow the trend.In Lambeth and in Richmond the average reduction exceeds 40,000 and in Camden the average is over 55,000; in the lower cost areas such as Barking and Dagenham, Newham and Havering the averages were just below 12,000.

Estate agents Dreweatt Neate have said that prices are plummeting and to stand any chance of a sale the potential seller has to follow the trend or accept minimal chances of any interest by buyers.This reasoning is being taken up by sellers who find that their property has hung fire for some time, and by new sellers who have also by and large got the message and whose prices are following the downward trend.

The situation is unfortunate for those who have to sell due to a change of employment or similar unavoidable circumstances, but a slightly brighter point for many sellers is that they will also be buyers.They will then take the fullest possible advantage of the situation and will stand to gain some if not all of the amount which they lost as sellers.

With money for loans becoming ever more difficult to obtain, the number of mortgages being approved will continue at a low level October 2008 was 52% down on October 2007 in the number of new home loans.Seema Shah of consultancy Capital Economics has forecast continuing subdued activity.

Interested In getting a quote on a mortgage?

Please Visit the mortgages-makesense.co.uk for more information and other resources.Our sister site Brokers Online offers cutting edge articles and information about mortgages and other financial products.

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# posted by David @ 5:14 AM 0 Comments

There's a definite need for day care centers as more and more mothers of pre-school age children are forced to find jobs outside the home.This is due in part to the current economy, and unfortunately, to the high divorce rate, which means mothers who might ordinarily stay at home and care for their own children must seek income to help make ends meet.

Many experts expect the demand to increase through the turn of the century, and the popularity of this type of business to continue growing from there.They base their forecasts on the fact that more and more young parents have happy memories of the time they spent in day care centers, and the learning experiences they enjoyed.And again, there is the continuing need or desire of young mothers to work outside the home.

Profitable day care centers are much more than glorified baby-sitting services.Social researchers have found that the most important years in a child's development are those from one to six.Thus, the exposure to the world in which he lives, the instruction he receives, and the habits he forms during those years, definitely affect his ability to learn and properly ad just as he progresses on through his years of formal education.

For mothers of today - usually better educated than their mothers - are more aware of these factors and wanting the best for their children, are demanding the structured pre-school education and learning stimulation offered by modern day care centers.This is an honest desire of the mothers of pre-school age children - even those who aren't forced to work outside the home.

Another thing in your favour: Even though there seems to be a trend for many large companies to finance and operate day care centers for their employees in or close by their factories or office buildings, studies show that most working parents prefer to leave their children closer to home than where they work.Thus, privately operated day care centers in residential neighbourhood areas should not be worried too much about competition from the few company operated day care centers.

The first step toward start-up of a profitable day care center is to understand what makes them profitable.There are a lot of day care centers operating with full enrolments of 35 to 65 children, but just barely breaking even.This is generally the result of regulations imposed by the state government, causing exorbitant overhead costs of operation.Basically, you'll need facilities to handle 150 to 200 children in order to realize annual profits in the "before taxes" bracket of $100,000.

Check with your state and local government regulatory agencies.Many states require day care centers to provide a minimum area per child, both inside and outside the building, plus at least one hot meal per day.A licensed teacher for every 15 to 20 children and even a licensed nurse on the premises may be required.Be sure to know the regulations in your area, and then design your business plan to meet these regulations.

Actually, you can begin by operating a baby-sitting service, by learning and expanding from your profits, and of course, through the long-term benefits of establishing a quality image.In fact, we recommend that you do start small - with a baby sitting service - and build upon your progressive successes, unless, of course, you have half a million dollars to invest.

Once you're beyond the baby-sitting stage, out of your home and backyard, beginning to build a real day care facility, you might try locating in your church or one of your area's civic club facilities.Also, you should check out the possibilities of renting or buying a vacant house.A large ranch-style home with a large backyard would probably suit your needs at this stage.But be sure you have zoning approval from your city council before signing a rent lease and finalizing your plans.

Uchenna Ani-Okoye is an internet marketing advisor and co founder of Top affiliate Programs

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# posted by David @ 5:38 PM 0 Comments

Where do you get medical care as and when you need it, without any delays or sitting around hospital corridors surrounded by patients, bored and fidgeting children, wheelchairs, old uncle Tom Cobley and all?Certainly not in the NHS and its a long time since we could even dream of it.

The NHS is strapped for cash, were told that often enough.Waiting times are a joke.

Whilst no-one minds waiting up to three months for a minor illness, where the condition doesn't appear to be too worrying, to wait for up to three months for investigation of something more serious is another matter altogether.

You must all recognise the scenario where your hospital appointment comes through for, say, 10 September.10 September is ingrained in your mind, until lo and behold on the 4 September you receive that letter from the hospital.They regret that they are unable to see you on that day but hope that the appointment for 2 November will fit in with your plans.If that date is not suitable, please ring and arrange an alternative appointment.When will that be Christmas!

It's enough to make you contact your GP and ask for a private referral normally available in a very short time, but at a cost of at least 100 and thats just the start.It's no joke and shouldnt be necessary but you just have to accept that, if you can afford it, private treatment is the way forward.

It's not just the waiting times, either.Theres the bug factor to consider.Whilst theres no denying that some NHS hospitals have a good reputation for maintaining strict standards of hygiene, others havent.Bad press reports regarding you local hospitals hardly fill you with confidence.

Once you're actually in hospital, private care gives you the chance to be treated in a clean and private environment.A private room give you the privacy to recuperate in pleasant surroundings and with a choice of food equal to a good restaurant.If you can't put off the hoards of visitors, at least you just have the noise and germs of your own few and not those of a whole ward of people.

This is all very nice, but the real benefit of private treatment is that its there for you, when and where you need it.Whatever the diagnosis, you can be assured that youll receive expert care and treatment and hopefully be back on your feet in the shortest possible time.

There are lots of healthcare plans.A fully comprehensive one can be costly and probably youre talking of a premium of over 1,000 per year.For that you can get on with your life knowing that whatever happens, health-wise, you're going to get the treatment you need, fast and with no quibbling.

If this sort of cost is prohibitive then its possible that one of the less comprehensive ones may meet your needs.There's basic, simple cover for the less serious conditions such as dentistry, physiotherapy and podiatry or you may rely on the NHS for this, but choose to take cover for the very best that the NHS cant afford, in the way of cancer treatment.

Whatever your need, take some independent advice.Get on line and find an independent broker who can advise you on the types of plan available and find you the right plan from a very large choice of private health care providers.

The Insurance Explorer provides great deals on Medical insurance for its clients in the uk.

Please visit our site for helpful information to aid you in making the right decision, first time.Brokers Online offers cutting edge articles and information about medical Insurance, life insurance and other great financial products.

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# posted by David @ 5:10 AM 0 Comments

Years ago, whenever my late father saw news of bad weather in the USA, hed say Well get it next!if the same is true of their reported health insurance fraud, maybe wed better watch out.

The facts seem to be that as long as you take out health insurance and stay healthy, youre fine.They draw your premiums, you dont need the care.Its all perfectly understandable and clear.Everyones happy.

The problems start when you need care.In the USA you pay the doctor per visit.If youre insured, then with most schemes you send in the account to your health insurance company and wait for the settlement cheque.Apparently the next thing thats likely to happen is that you get a letter from the company saying that the claim is rejected.

At this stage some people back out.Its not a major amount of money and maybe theyre feeling fine now.It doesnt seem worth the hassle and so it gets left and the insurance company are feeling better too, having gained, or rather saved, some money for the cost of a letter.

Other people are rather keener to get some of their insurance costs back and follow up the letter by asking the reason for rejection of the claim.Commonly, the insurer issues a form for the doctor to fill in, which you duly take to the doctors and in time the insurer receives it.You hear no more.Again, some people leave it at this, but those that dont reckon that when they follow it up, the insurer denies having received the form.This may happen a couple of times and must be a major source of annoyance to a busy doctor.Still no cheque is forthcoming.Follow up enquiries usually bring forward the excuse of the doctor filling in the form incorrectly, or using the wrong form.Any old excuse, but no cheque.

The very persistent people probably manage to get a pay-out in the end, but some people, particularly if they lead busy lives, or are unwell are just not able to follow it up and so they lost out

As far as the insurers are concerned they cant lose by issuing a denial letter.

If the insured persons kick up enough fuss, they pay out but only the amount that they should have paid in the first place and theyre no worse off.

What is not known is how often this happens also insurers, unless pushed, dont tell you why the claim has been turned down.

This, it seems, is the tip of the iceberg.There were a lot more little tricks of the trade exposed in the article.Its frightening to realize that this fraud is going on, in the name of health care.

As far as the UK is concerned, were lucky.Good advice is freely available, from a professional advisor, who knows all about the market in health.It can be found at the click of your mouse.Health insurance can be as comprehensive as you want it to be.Just find an independent insurance broker wholl come up with some competitive quotes with some reliable companies, where youll get exactly what is promised.Read the small print for yourself.Note any exclusion clauses.Fill in any forms with complete honesty.Protect yourself.Get it right, then relax!

Interested in getting a quote on Medical insurance?

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# posted by David @ 6:17 AM 0 Comments